How to Sell Your Belongings on Social Platforms

Have you done a deep clean recently, and do you now have an abundance of things you will never use again? In addition to donating them, you can sell your belongings. Selling things online, especially some of the biggest items, can be an amazing side hustle for some people. Consider posting on sites such as Nextdoor, Depop, Poshmark, and Facebook Marketplace. If they don’t sell, all you will lose is time. Most of the time, however, if done right, your items will sell quickly and for a higher price listed. Most of the time, the items will be picked up by the buyer as well which means you don’t need to move a single thing. 

1. Name your item you are trying to sell in simple language

Do not make your listing title very detailed. It will be more successful if the title is minimal such as “table” or “chair” for furniture pieces. People on sites such as Nextdoor and Facebook Marketplace tend to search for specific items and will have alerts set up on their phones whenever a specific product is listed. Thus, you want to make your listing as simple as possible, or when it might get lost and not seen by many if there are too many details. 

2. Don’t set prices too high

A table or desk might be close to a thousand or more in your head, or it might even be lower than the amount you paid for, however, buyers will not see it that way. If your price is too high, people will tend to ignore the product, and the first few days after you post a product are essential. It is better to price your item lower and get it viewed by many as it can start a bidding war and might get you a higher price than you originally wanted. For furniture, it is best to price things at no more than $200, unless it is a one-of-a-kind piece and there is a niche market for it. 

3. Expect buyers to ask questions

It is smart to give as much information as possible about the product in the description of the listing. If you are selling furniture, or any item for that matter, make sure to post various photos from different angles and be transparent if there is any damage to the item. Also, make sure to list the dimensions of the piece. People might still ask you for the dimensions, but you won’t get bombarded with questions about dimensions if they are already listed. If you also want an item to be picked up at a specific time and/or day, post this in the description as well. People want to buy from someone who is thoughtful so it is best to give all of the information from the start and earn trust. 

4. Let people look in advance

Depending on the item and on the size, people might want to see the product before putting money down. This will probably take time as you will have to set up an appointment to meet with them. However, it is worth it. Once people look at the item, many become emotionally invested and will buy it. It is a good idea to meet with prospective buyers with a friend or housemate, for safety’s sake, if you live alone. 

5. Make sure to be responsive

Remember that this is a job. If you are selling an item, make sure to manage all of the messages on all of the sites that you have posted the product on. People will be more likely to buy if you respond quickly. If you wait a few days to respond, the chances of them losing interest increase. You will also have to answer follow-up questions if you are not responsive. 

6. Know how valuable your item is

Knowing what items sell well only comes with experience with selling and experience on specific sites. For instance, sheds are in demand and appliances will also go quickly if they are priced reasonably. Items like art and furniture are more individual which is why they are harder to gauge. It is all about getting the right buyer. For these items, make sure to take aesthetic, high-quality photos and lower the price if you find that it isn’t selling right away. 

7. Know who your audience is

Every site is going to have a different audience. People tend to have the best luck on Nextdoor and Facebook Marketplace. Facebook Marketplace is a great place to list an item that you aren’t sure people will want because it is available to many more regions and people than Nextdoor which is more neighborhood-based. If you want your item to go on the faster side and you think there is high demand for it, Next Door is probably a better option. You are catering to people close by in your neighborhood or the one over, so they will more likely be able to show up at your place quickly. 

8. Once the item has been listed for a week, take it down

In general, if you don’t get any or many responses in the first week, you are probably not going to sell your item. When you sell on social media, you have little control over what items will be prioritized on a buyer’s feed. At this point, you might have to call it a day and donate it or put it in the trash. There is also the option of leaving it outside of your house as people love to score free items. 

Selling your items online is a great side hustle in order to make yourself a little extra money. It doesn’t require much work other than posting, responding to messages, and some time. If you learn to live with what you need and let go of things you never use or don’t like, you will free up space in your house or apartment and you might even make a few extra bucks. 

Resources

https://martech.org/sell-social-media/

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